Comments on: BSA Infrastructure Upgrade

By: Rahul Bansal

Rahul Bansal — Wed, 15 Dec 2010 16:28:27 +0000

Compressing binary/or non-plaintext data is never a good idea.
I assume you guys are using yahoo’s smushit http://www.smushit.com/ysmush.it/ to atleast reduce size of images being served.

By: John Smith

John Smith — Tue, 14 Sep 2010 03:23:45 +0000

So are you using NetDNA or MaxCDN for your CDN Needs?

By: Martin Leblanc

Martin Leblanc — Thu, 22 Oct 2009 12:06:58 +0000

Ok, sounds great. I actually used ySlow to detect that they weren’t gzipped.

Keep up the good work.

By: Todd Garland

Todd Garland — Wed, 21 Oct 2009 13:51:41 +0000

Hi Martin, we made the move to the CDN a few weeks ago. We don’t gzip images because they are already compressed. From some experts over at Yahoo! “Image and PDF files should not be gzipped because they are already compressed. Trying to gzip them not only wastes CPU but can potentially increase file sizes.” http://developer.yahoo.com/performance/rules.html (look under the “Gzip Components” section). However, that doesn’t mean that we do not have something in the works to further optimize images automatically for advertisers – it’s just not gzipping.

By: Martin Leblanc

Martin Leblanc — Wed, 21 Oct 2009 11:18:19 +0000

Great!

When are you moving to the CDN-network?

You should also look into using gzip before transfering the banners. They are not compressed at the moment and could lower load times and you bandwidth bill.

Best regards,
Martin Leblanc

By: Frederick Townes

Frederick Townes — Mon, 19 Oct 2009 19:41:35 +0000

Great work Todd! The proof is in the pudding right there!