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New Feature: Sponsored Tweets

  • March 23rd, 2011

Today, we’re excited to announce the immediate availability of a new ad type: Sponsored Tweets. Love ’em or hate ’em, sponsored tweets are already being bought and sold between advertisers and influential Twitter users alike. The addition of Sponsored Tweets to BuySellAds better streamlines this process between advertisers and publishers, and creates a transparent and open marketplace for both parties.

Just like all aspects of BuySellAds, the publisher selling tweets will have total control over ad approval, content, pricing, and frequency. It takes only a couple minutes for publishers to get setup, and on the advertiser side it’s about the same – only a couple minutes to purchase a sponsored tweet.

Here’s a quick video on how this works:

We welcome any and all feedback, and are excited to bring this new feature to BuySellAds. Existing BSA publishers can setup sponsored tweet zones on their buy now pages by going to Sell Ads > Properties, clicking on the “add zone” link, and then selecting the “Sponsored Tweet” ad format.