BSA Leaderboards, And Why You Should Love Them

BSA Leaderboards are an easy way for advertisers to pick sites with proven performance. These site lists are automatically generated to reflect the most up-to-date success stories in our network.

Check out our new leaderboards that will serve as great launchpads for ad campaigns:

Most Popular Tweet Zones

Top Performing CPM Zones

 

Why advertisers should love leaderboards:

  • Freedom from fear! We’ve taken the uncertainty out of testing new sites by elevating those that are known to perform well.
  • They’re easily navigable. We’ve broken the leaderboards into different categories and enabled them to be further filtered by channel (pulldown menu on the right side).

 
Why publishers should love leaderboards:

  • They reward sites that keep BSA’s placement premium (and therefore, high-performing). This ensures advertisers will be encouraged to purchase on your site, with its clean design and carefully thought-out ad solution.
  • Advertisers are often terrified to expand their ad buys to sites with unproven ROI. The more we strip that fear out of ad buys, the more likely your site will be added to an advertiser’s next campaign.

 

  • http://www.designfollow.com/ designfollow

    We all love to contribute to building trust between publishers and advertisers.

  • http://www.dappledgrey.com Jeff

    In that top
    Performing CPM page, what does that refer to? Click rate? I don’t see any metric like that in the list

    • Marc

      Hi Jeff! All of the leaderboards refer to the highest click through rates, except for “most popular tweet zones,” which refers to the highest grossing tweet zones. I hope this clarifies!